SEO is an abbreviation for search engine optimization, which is the optimization of websites to suit the requirements of search engines or the criteria that search engines have taken as factors to lead and appear in the first results. The main purpose of SEO is to make search engines understand and excrete the content of website pages. Thus, it works to show the most credible results or those that meet the visitor's requests in a nutshell.
How to adjust SEO for Blogger blog in general
We will start with you on the JISTWEB channel the Seo Blogger course, and it will contain a lot of useful information, God willing, and to follow the course, you must subscribe to the JISTWEB channel. Without further ado, let's start with the first lesson of the SEO course on Blogger for beginners.
Professional SEO blogger course for beginners: SEO for the basic blogger blog
1)- Niche Blog
The mistake that many beginners make is that they choose a specific field at random. He writes random articles only to end up desperate to get traffic from Google and give up. I know that choosing a blog niche is not an easy thing, but I will give you tips so that if you follow them, you will find the right niche for you.
Choose the field in which you have good knowledge
Specialized in something specific at the beginning, and it is called a Microniche, i.e. a small niche within the main niche. For example, if you choose the gaming field. Instead of talking about all the games, I specialize in one famous game, for example. Likewise in all other areas.
After you top the blog in some words, then you can expand in the same field and compete for the rest of the words.
2)- Blog name
If you want to make a blog as a brand, you need a unique name that expresses the content of the blog and is unique, even if you search for it on Google, only the name of your blog appears. But if you want to make a blog in a custom niche and want to make some money from it, just put an important keyword from the search words that you target in your field.
3)- Domain Blog
Sorry, but I have to say that the paid domain is very necessary to compete with the rest of the topics on Google. Because you cannot compete with the sites that previously topped the BlogSpot domain. For the 6 years, I browsed Google, I did not find a single Blogspot domain issued in strong words. But you find it tops in words that are not widely spread and do not have many visits. Therefore, you need to buy a paid domain.
But if you do not have the money to buy the domain, you can start with a free blogger domain, but remember to place a paid domain as soon as you have the opportunity and transfer the archive from the old domain to the new one. It is preferable that the domain also contains the main keyword for your domain.
4)- Write the blog description and search description
First: You must write a description of the blog about what you provide in the normal description through the settings, and it is preferable that it also contains key keywords for your blog that the niche you are targeting, of course. Before creating a blog and after you choose the niche, you need to search for key keywords and search the search engines to put them in the description text and not place them randomly, but rather integrate them into the text naturally.
Second: You go to settings and activate the search description and enter a short description of the blog again and include each or two keywords. And remember that the description of the search accepts only a certain number of characters, about 78 characters only. This feature enables you to put a description that appears in a search engine for each article you write and you can control what appears in each article.
5)- Meta tags modification
Most of the recent templates on Blogger contain meta-codes that work automatically, but some codes must be manually modified, such as social networking sites, as well as the alternative image for the blog and others. If these codes are not on your template, you can change the template or add these codes to your own template. And I recommend you the fastest Median UI 1.6 blogger template. You need to watch the course video to understand how to edit meta tags.
6)- meta keywords
meta keywords are no longer taken by Google as a leading SEO factor. Also, on many large sites, if you check them, you will not find these codes for keywords. The search engine can analyze the page and extract the keywords from the written text. For this, you must put the keywords inside the text, as we will see in the professional SEO Blogger course for beginners in the upcoming lessons.
A summary
In general, this lesson is concerned with blog SEO and should be applied to all blogs, and we did not touch on archiving the blog until after writing the articles in the right way, so I left it for the last. In the upcoming lessons, we will learn how to write an article that is fully compliant with the terms of SEO and all the rules that you must know to write an article on Blogger.
Always remember that blogs that specialize in a particular field have the advantage of being the leader in the words related to their field. Starting with a public blog is foolish. We will also see in the course some strategies to quickly rank for Google and get more traffic as well.